Website Development
Starting from
$1,500
one-time build
Three packages, with the scope clearly defined.
Discuss your websiteIWebsites, Custom Applications and AI Automation
Custom apps and modern websites, powered by AI, that put your operations on autopilot.
A website the right customers find, through search and AI.
Custom applications that centralize operations.
Workflows that take the busywork off your team.
AI automation that takes much of the work away from staff.
Let’s build for your next chapter.
IIFrom the founder
Two decades building for
For 20 years in enterprise IT, I have focused on one goal across Fortune 100 clients and employers: operational efficiency at scale, powered by the latest technology.
My work has centered on analyzing business processes and delivering meaningful, measurable improvement through technology and process engineering.
I am applying that same approach to smaller companies. The principles that drive results at enterprise scale are just as powerful here. That is why I am here.
Darrin AbellFounder · CoreShift Technologies
IIIBuilt for the modern age
Meet CoreShift · 30 min
Meet CoreShift: a walkthrough of what we build, from websites to custom applications and AI automation, narrated by Darrin Abell.
Built for the modern age
Three services, one practical partner. A website that brings the right customers to you, an application that centralizes operations, and automation that handles the repetitive, complex and follow-through, each piece built around the way your office already works.
Website Development
A site built for people first but also readable by search engines (traditional SEO) and AI (modern AEO). It is important that your site says to all 3 - who you are, what you do, and why that matters, in plain language human and machine. Every page is structured so Google, Grok and the other answer engines can understand and therefore direct users to your services. We monitor your service area and articulate what sets you apart. Designed so that every visitor lands on a clear next step: call, book, get a quote, or Buy.
Explore websites
Custom Applications
One centralized, integrated tool, built around how your business runs currently. We start by connecting all your systems of record and process (Email, Accounting, Estimating, Inventory Management, Stores, Marketing Services). Long gone are the days of navigating many isolated tools. Applications can intelligently assign work, track, and pull up any detail from the first customer request through the final invoice. The same job never gets keyed in twice, operations lifecycle is closely measured and tracked and nobody has to ask who has the latest spreadsheet. There is a central location for all operations integrated to various existing systems.
Explore applications
AI Automation
The X factor – supercharging force – with a centralized custom application as mentioned above, after unification, we wrap AI automation around the operations system allowing the client to:
- Hand off recurring tasks (email monitor and response, collect TE entries, reports, missing documents)
- Automate responses specific to your company, training or knowledge source (contract review, RFP assembly, RFI coordination, Financials, payment reminders, overdue tasks, Outstanding approvals)
- Inquire (at any time) the HEALTH and overall status of the business: current, analyzed, presented (‘What are sales this month?’ ‘Do you see any trends explaining dip in sales?’)
- BOT can allow you to take direct action (Clear/create calendar, log service/TE, create product, set stock amount (from pic), order shipping labels, reports, create email campaign, act as a mobile bridge for instant messaging from customer via the website)
AI handles the follow-through in their phones (messaging) so your team doesn’t have to. It also takes on bigger reviews and hands back a finished result: a contract marked up, a bid package assembled, financials checked. You decide where AI acts on its own, where you weigh in, and what always waits for a person.
Explore automationIVSee what was built
See what was built.
Websites, applications and automation for real businesses, shown as what was built and what it does.
- Demo · 8 min
Auto Solar Service
A walkthrough of the field-service platform: fault alerts translated into one standard code, dispatched by zone to a technician, and closed as an invoice.
- Demo · 10 min
Membership CRM
The membership CRM on its demo environment: member lookup, what a plan still covers, booking, leads and tasks. Every record in the demo is fictional.
- Demo · 10 min
RF Supplements Operations
The operations CRM built for RF Supplements, on its demo store: dashboard, orders, contacts, inquiries, marketing segments, Boomerang, the athlete program, affiliates and products. Every record in the demo is fictional.
- Demo · 4 min
RF Supplements support bot
The support bot inside the operations CRM: what it can do, and creating a product with a confirmation step before anything is written.
- Demo · 16 min
DiegoTech Operations
A walkthrough of the operations application: CRM, quotes, projects, the dispatch calendar, work orders, time and expenses, billing and invoices, reports, and the assistant logging time with a confirmation step. Every record in the demo is test data.
Auto Solar Service
A monitoring-plan website for solar owners: the plan, the repair price list and enrolment, in plain terms.
Auto Solar Service licensing
The licensing site, where another solar service company takes the same platform for its own crews.
AI Sports Picks
NFL and college football picks, week by week: the crowd’s consensus and an AI pick against the closing line, each scored once the game is final.
FightThis.ai
Dispute letters for insurance denials, IRS notices and medical bills, citing the rule that applies, with a preview before you pay.
JohnnyAI Quote
Lighting quotes, automated: it reads the fixture schedule, matches each type mark to real pricing and names the lines it cannot price yet.
Transfer-LLC
Flat-fee, attorney-signed transfers of the LLC membership interests behind yachts, aircraft, real estate and collector cars.
FanWave
The site for a patent-pending flapping decal technology: a live demonstration, the science and licensing.
NexisHealth.ai
A health app that connects your records and a daily journal, and prepares a brief before each visit and a plain summary after it.
Rebuilt Minds
Free Arizona peer support groups for bipolar disorder, anxiety and ADHD, with a group finder and volunteer sign-up.
License Optimiser
ServiceNow license management: subscription use inventoried, roles evaluated, approvals and department budgets.
CoreShift Digital
Our own web and search-optimisation site, prerendered and checked by the same audit we run for clients.
CoreShift’s own site.
Baig Medical Group
A membership website. Online signup on the site feeds the practice’s own system through a one-way sync.
RF Supplements
The public retail storefront for a supplements brand, built on the store the operations CRM wraps.
RFS·RX
A separate business-to-business ordering site, kept apart from the retail shop so a trade order is never confused with a retail one.
Auto Solar Service
Solar field service in one system: a fault alert is translated, dispatched by zone to a technician, and closed as an invoice.
DiegoTech Operations
A browser-based operations application: quotes, projects, dispatch, tickets, time and billing in one chain.
Names on screen are synthetic.
Membership CRM
A membership and leads CRM over a one-way mirror of the client’s commerce system, with a needs-attention feed.
RF Supplements Operations
An operations CRM wrapped around a WooCommerce store: orders, shipping, affiliates, an athlete program and sales analysis.
Precision Electric
Project Coordinator: monthly job-cost and change-event reconciliation per project manager, from Sage 100 Contractor and Procore, behind a human send gate.
Report rendered on synthetic data.
RF Supplements support bot
Ask the store anything: sales for a period, products, stock, shipping, affiliates. It can update stock or create a product, with confirmation first.
BMG Monitor
An assistant over the practice’s website and CRM, on the CRM site and in Telegram: find a member, see what their plan still covers, book or move an appointment, log what was delivered.
DiegoTech Ops assistant
A conversational front end for DiegoTech Operations: look up, log and create as the signed-in user, and nothing is saved until they say yes.
Nothing in this category yet.
VKeeping the business moving
For the people keeping
the business moving.
You know the trade, the customers, and the way the office actually runs. We start there: with the request that gets lost, the record that gets copied, the task that comes back to you, or the repetitive actions that eat up so much of your time.
Professional servicesIntake, engagement paperwork and billing that keep moving without a chase.See how we help 
AgricultureCrews, field records and compliance paperwork kept in one place.See how we help 
Trade contractorsBids, change orders and job costing without re-keying the same job twice.See how we help 
Property managementWork orders, leases and owner reporting handled on schedule.See how we help 
Non-clinical healthcare workScheduling, intake forms and billing follow-up. Office work, never patient care.See how we help 
Retail & commerceOrders, inventory and customer follow-up that stay in sync.See how we help
VIWe digitize and automate YOUR workflow
Walk us through your workflow.
Show us what happens today
Bring the form, spreadsheet, inbox, or repeated task. Explain where people have to work around it.
Decide what needs to change
Agree the pages or screens, the connections, the price, and what you will review before launch.
Use it while we build it
Try the tasks your team will rely on. Check the awkward cases as well as the easy ones.
Know who handles what afterward
Set up access, handover, training, and the support your project needs after launch.
What clients say on Google.
Reviews from Google Maps.
Pick a starting point.
We’ll work out the details.
Every service has a monthly way to pay: a website build can be spread over 24 months, custom applications have a monthly option, and automation is a monthly subscription per bot.
Custom Applications
Starting from
$3,999
per project
Subject to specifics of the project.
Discuss an applicationAutomation
Starting from
$499
/ month per bot
Standard and heavy workflows, with volume discounts.
Discuss automationA few things you might be wondering.
Do I need all three services?
No. Each service stands on its own. We only connect them when your workflow calls for it.
Can you work with what we already use?
We start by reviewing your existing tools and data access. Connections are agreed and tested as part of the scope.
Where do you work?
We focus on Arizona and California and deliver remotely. See our service areas, or ask about your location.
I’m not sure what I need. Where should I start?
Tell us what happens today and where it gets stuck. Choose “I’m not sure yet” on the inquiry form.